2-21-23 FC4B with Susan Lackey Best

podcast Feb 27, 2023

The Completely Clean Power Washing Family Owner: Susan Best At the heart of Completely Clean Power Washing is a family. Every family has a story. Ours is no different. Our company was founded when my husband and I struggled to find reliable local service providers. I saw needs for efficiency and loyalty, thus began our business. While I am the proud owner of the company, my husband, Travis manages the operations. Travis is a career firefighter and is honored to be my husband (he agrees 😊) and manager of this Woman-Owned Small Business. Our family wants you to know that we stand behind our work with a money back guarantee. Our customers are treated like part of the family and we look forward to continuing our legacy by serving you.


Time Stamps:

πŸ“Œ[5:23]The importance of educating your customer...

πŸ“Œ[8:16]She doesn't apologize for price...

πŸ“Œ[9:01]Active listening is so helpful when getting the sale...

πŸ“Œ[10:10]She's tunnel vision on exterior sales growing it big and fast...

πŸ“Œ[10:39]We ❀️ @ResponsiBid!!


πŸ“Œ[15:26]Growing big & fast... Tripling every month

πŸ“Œ[17:13]What do you want? Why do you want it? How important is it? How are you going to get it done?

πŸ“Œ[18:21]She loves reflecting year over year...

πŸ“Œ[18:46]Revenue Buddy: Revenuebuddy

πŸ“Œ[20:27]How to harness the chaos... Embrace the chaos....

πŸ“Œ[21:12]Let go of perfectionism...

πŸ“Œ[21:21]Massive Imperfect Action

πŸ“Œ[21:46]Minimum Viable Product is often the best...

πŸ“Œ[22:57]Recognize when you need to recharge

πŸ“Œ[23:53]Missed Goal and grew by 72%!

πŸ“Œ[24:12]Finding your wins... They're there!!

πŸ“Œ[27:22]Heart of Service in every position in our company

πŸ“Œ[29:09]Don't forget to share with your techs that their work matters & the importance of their work...

πŸ“Œ[29:43]Ask your techs to share a great service experience that you had?

πŸ“Œ[30:50]What's Susan's biggest struggle with her staff?

πŸ“Œ[31:13]Scheduling her time is her biggest struggle...

πŸ“Œ[31:53]They started running all of their applicants through HireBus. And she prioritizes customer service


πŸ“Œ[32:57]She focuses on her internal customers, and bragging on them...

πŸ“Œ[34:12]She LOVES her employees....

πŸ“Œ[36:01]It's the little things that really make an impact...

πŸ“Œ[37:50]It's often our fault as the leader that we didn't communicate well....

πŸ“Œ[42:52]Marketing homework: Listen to your clients, leave space to hear them... When you listen actively - the client will tell you what they need and what they want.

πŸ“Œ[45:44]Finance Homework: Find the wins for yourself and those closest to you.

πŸ“Œ[46:06]Systems Homework: If you're in growth mode... Embrace the chaos!

πŸ“Œ[46:30]People Homework: If you don't have a "favorites" form - send one out to your team...

πŸ“Œ[48:51]Susan Homework: Would love to give away a clarity call.

πŸ“Œ[48:57]"If you need help ask, and if you don't prove it!"

πŸ“Œ[49:49]Susan is offering to ask you some thoughtful questions to help you get unstuck and clear.

πŸ“Œ[51:18]How to get ahold of Susan - [email protected]

πŸ“Œ[52:17]Quote of the Week, "What do you want, why do you want it, and then how do you do it!" Susan Best

⭐Quote of the Week⭐

"What do you want, why do you want it and how do you do it?" - Susan Lackey Best

⇩ Resources ⇩

✯ Susan Lackey Best with Washwilmington 

✯Tay Meroni (Marketing) with Pure Pressure Washing

✯Meaghan Likes (Finances) with Bookkeeping Academy OnlineLikes Accounting Company Jeff Likes Clean Windows & Gutters

✯Michelle Myers (Systems) with Pink Callers

✯Martha Woodward (People) with The Pay for Performance ExpertQuality Driven Software & Dusting Divas



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